Greg Smucker                          Writer - Director - Producer

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Direct Mail - Authoria

LETTER

 

Dear Mr. Sample:

 

“In the future,” you’ve thought to yourself,this job will be easier.  My HR department won’t be overwhelmed by phone calls and paperwork. We’ll be able to streamline administration and focus on the really important strategic stuff.”

 

The future of HR is here, and it’s called Authoria.

 

As the world leader in personalized, dynamically generated Web-based communication, Authoria lets you deliver personalized, dynamic information to employees and customers via the Internet, intranet or call center – anywhere, anytime.

 

Discover how easy it is to provide outstanding service to your employees at a fraction of the cost of traditional methods!

 

Authoria makes your job easier and lets you play a more strategic role in your company’s success.

 

view entire copy deck

 

Letter Envelope

Front

Back

                    

Brochure

Cover Inside Panel 1
Inside Panel 2 Inside Panel 3
Inside Panel 4 Inside Panel 5
Inside Panel 6 Back

 

Print Samples

Direct: VERITAS 3-D
Direct: VERITAS eBusiness
Direct: VERITAS SANpoint
Direct: Genuity
Direct: QAS
Direct: mimio mac
Direct: Authoria
Direct: athenahealth
Direct: Trend
Ad: Alpha Industries
Ad: Datum
Ad: Ocean Spray
Ad: Value Line
Flyer: Neighborhood Connection
Brochure: Cramer
Sales Collateral: Ocean Spray ITG
 

View the package

JPEGs

Copy deck

 

Client: Authoria HR

 

Challenge: Create a direct mail campaign geared toward beleaguered middle management in human resources, positioning Authoria as the solution to reducing busy work and maximizing time for personal growth and organizational planning.