Greg Smucker                          Writer - Director - Producer

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Liquid Fire Web Site

 

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(Head)

What is Liquid Fire? 

 

(Copy – in box)

Quicksilver fast and lightening hot.  Fluid, flexible, always in motion.  Liquid Fire is an element all its own.

 

A full-service advertising agency, Liquid Fire combines big agency talent and experience with small agency service and attitude.

 

(Callout)

Big agency talent.  Small agency service.

 


 

About Us · Who we are

 

Big agency sizzle.  Small agency fluidity.

 

Liquid Fire.  A fountain of flame – searing and supple, burning bright yet extraordinarily malleable.

 

For us, there’s no better symbol for the people who work here.  Call it the fire that drives us, we have a passion for producing powerful results for our clients.  We’re fluid and we sizzle.  And we make a hotter splash than a lot of those big agencies. 

 

Here at Liquid Fire, we’ve brought together a blend of people with a diverse set of skills and experiences.  We heat it up with fresh, creative thinking.  And we deliver explosive results.

 

What is Liquid Fire?  It’s quicksilver fast and lightening hot.  Flows with fluid flexibility.  Always in motion.  Liquid Fire is an element all to its own.

 

Read the full copy deck

 

Samples

Dickinson Digital Postcard
Hancock Digital Postcard
Liquid Fire Web Site
Datum Email
Harvard Bus. School Email
Trend Email
Vflash Email
Trend Newsletter
 

View the Web Site

Click here to view jpegs of the original site.

 

Client: Liquid Fire

 

Challenge: Liquid Fire, formerly Chili Pepper, needed a web site to articulate their new capabilities and approach to advertising.  I proposed a "Big Agency/Small Agency" theme as a way of promoting the unique qualities of the company.